
Video is more important than ever!
Back in the “dark ages” video had a specific purpose like airing on television or being used for sales demos and tradeshows.
Fast forward to now – play it on a DVD, post on your website, blog, social networking sites, YouTube – even on your cell phone! Video needs to inform, persuade, sell, educate, promote or entertain. Every word, image and nuance must reach your objective and target audience. That’s why we take the time to get to know your audience and project needs before we start writing.
A word of caution, just be sure your content writers understand the technology and how to write for multiple platforms. Video is not print. Video writers think in pictures and words. Video writers take to heart the old saying, “A picture speaks a thousand words.”
If you’re a production house, our scripts have visual descriptions in split page or narrative style. We’re visual writers – so we know how to maximize impact with a minimum of words — let the visuals do the talking. Our team directs and produces in addition to writing – and we know how important the left side is for the shooter and editor. (We love making life easier for you and your crew!)
Often government, corporate or nonprofit clients hire us to produce entire projects. Selecting a production team is based on the needs of the project and we watch over the entire process. Over the years, we’ve built relationships with many independent award winning production experts (cinematographers, editors, animators, actors, etc) across the country.
No matter where or what your project we’ll give it the focus it deserves. Just ask our clients.